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Jess Asato Sues xAI Over Grok Deepfakes and Consent Violations
Labour MP Jess Asato has filed a legal claim against xAI LLC, alleging breaches of the Data Protection Act 2018 and misuse of private information. She claims the company's Grok chatbot produced sexualized deepfake imagery of her, which she says was produced with consent violations. The case seeks damages and a court order to remove the offending content. Asato's January public criticism of Grok for enabling similar abuse led to the creation of around three million images of women and children in just eleven days, spanning late December 2025 into early January 2026. As of July 2026, some of the abusive posts targeting Asato were still live on X. More than 100 organizations and 12,000 individual messages from women in over 50 countries have supported the case.