Funding
Standard Asset Company Launches $1.5 Billion Bitcoin and UAE Real Estate Strategy
Standard Asset Company (SAC), a new Abu Dhabi firm, plans to use hotel and branded residence income to build a Bitcoin reserve managed by Coinbase Asset Management. The strategy aims to raise $1.5 billion over 10 years, with SAC targeting a total of $1.5 billion for the strategy. SAC, officially registered as Standard Proprietary Company Ltd., opened its headquarters in the Abu Dhabi Global Market (ADGM) on October 27, 2026. The real estate side focuses on hospitality properties and branded residences, while the crypto side is a Bitcoin reserve managed by Coinbase Asset Management. SAC has not disclosed how the $1.5 billion will be split between real estate and Bitcoin, but plans to review the allocation every quarter.